How to Build a Facebook Messenger Chatbot for HR and Hiring


Chatbots may help minimize prices, save time, and improve gross sales for your enterprise. However they’ll additionally streamline one other activity to assist your group succeed: recruiting and hiring new expertise.

A Messenger bot can automate varied elements of the recruitment course of. It might probably settle for and type purposes, schedule interviews, and heaps extra. You’ll be able to even combine your bot with Facebook Jobs to robotically observe up with candidates.

Right here’s your information to what recruitment chatbots can do. You’ll additionally discover tips about constructing one your self, and a few examples of how different HR companies and have carried out it.

Varieties of companies that may profit from an HR Messenger bot

A Messenger bot can influence the recruiting means of any enterprise that hires new staff, no matter:

  • Measurement. HR departments for bigger firms could battle to deal with the sheer quantity of purposes. A bot may help type by them and pick essentially the most certified candidates rapidly and effectively. Recruiters for smaller firms, then again, could use a bot to reply FAQs. That manner, they’ll flip their focus to the numerous different duties on their plate as an alternative.
  • Place. You need to use a chatbot to assist rent for in-house, outsourced, or distant roles of any degree or sort. You’ll be able to customise every thing a bot says and does, so it will possibly completely match the place you’re wanting to fill.
  • Business. Companies throughout industries can use recruitment bots, however different forms of organizations can profit from them too. Nonprofits and charities can use a chatbot to signal on new volunteers, for instance. Or, universities can use one to settle for and qualify pupil purposes.

How a chatbot can streamline your recruitment course of

Facebook Messenger chatbots could make recruitment and hiring less complicated for each HR staff and jobseekers. They will:

  • Accumulate data from candidates. With Chatfuel’s Save Person Enter plugin, your chatbot can settle for contact data, resumes, and different supplies from candidates. All this knowledge will probably be saved as person attributes in Chatfuel’s Individuals tab for easy looking out and sorting. You’ll be able to export this data to a Google Sheet too for simpler evaluation or candidate rating.
user input chatbot
Your Chatfuel bot can save contact data, resumes, or textual content that candidates share through the Save Person Enter plugin.
  • Ask screening questions. Your bot can ask candidates any variety of qualifying questions, like these associated to expertise, abilities, or location. You’ll be able to even have your bot electronic mail an applicant’s data to a human assets supervisor in the event that they go all of the qualifying questions. Then, the supervisor can observe up with essentially the most promising candidates personally.
  • Reply FAQs 24/7. HR managers now not have to waste time answering the identical questions over and over. Bots are nice at responding to FAQs in regards to the job or hiring course of. Plus, they’re obtainable for this any time, 24/7.
  • Schedule interviews. Use Zapier to combine your calendar or scheduling system together with your bot. Permit customers to simply enroll for interview slots, with out enjoying cellphone tag or ready for electronic mail responses. Your bot can ship the person a reminder when their slot is developing, too.

Lastly, a recruitment chatbot creates a extra handy expertise for the candidates, too. It makes it straightforward for them to get questions answered. It additionally provides an attractive, on the spot new type of communication with a potential employer. So irrespective of how large or small your enterprise or division, a bot may help you stand out from different firms competing for the identical expertise.

Integrating with Facebook Jobs

You’ll be able to embed a bot on the roles web page of your web site utilizing the Buyer Chat plugin. Or, you’ll be able to combine it with Facebook Jobs.

Facebook has virtually 2.5 billion month-to-month lively customers. Odds are your subsequent nice worker already spends time on the platform, so it is smart to search for them there through Facebook Jobs. It helps you to publish jobs on your enterprise web page, settle for and overview purposes, and contact prospects through Messenger—or Messenger bot.

You’ll be able to arrange your bot to ship an automated response to any candidate who applies to one among your postings. It confirms for the jobseeker that their software has been obtained, and can inform them of any subsequent steps or further data. Right here’s how to set it up:

  1. Flip the automated response on. Navigate to the Messenger inbox for your Facebook enterprise web page. Discover Automated Responses, then choose Messenger. A bit referred to as Talk about your jobs will seem there, and you’ll see the choice to activate Utility obtained.
  2. Write the textual content of the message your bot will ship. Hold it temporary, however useful and informative. Embrace particulars about timelines or subsequent steps so the candidate is aware of what to count on.
  3. Add a button (elective). You’ll be able to embody a button to associate with the message should you like. It might probably hyperlink to a URL, like a web page in your web site the place they’ll study extra about your organization. Or, the button can hyperlink to a block in your bot. It might be one with FAQs in regards to the tradition or hiring course of, a quiz in regards to the firm, or every other sort of content material you select.
facebook jobs messenger chatbot
Instance of a bot’s automated response to an software obtained through Facebook Jobs.

Ideas for optimizing your recruitment chatbot

Comply with these finest practices to maximize the effectivity of your HR bot:

  • Get artistic. Your recruitment bot will type the primary impression of your organization for most candidates. Design it for the kind of worker you need to entice. Additionally make sure that your bot will appropriately characterize your organization tradition. Give it a title and persona and make it pleasant! Embrace GIFs and emojis if acceptable for a extra participating and welcoming expertise.
Use photographs and different eye-catching components to make your bot extra participating
  • Present tailor-made experiences for totally different applicant varieties. Possibly entry-level candidates have an additional activity to do earlier than making it to the interview course of. Or maybe senior-level candidates get a direct invitation interview sooner. Create totally different flows to accommodate candidates of the varied varieties you’ll expect.
  • Embrace FAQs. Be aware of the questions candidates ask most frequently in your present recruitment course of, and equip your bot with solutions to these. Embrace as a lot useful data as attainable, just like the workplace tackle, notes on group tradition, particulars about perks and advantages, and many others.
  • Be prepared to step in. You might have considered trying to have a window of time every day when there’s a human HR agent obtainable, too. With the Dwell Chat plugin, an agent can soar in to reply complicated or customized questions if the bot ever will get caught.
  • Join your bot to Facebook adverts. For those who’re utilizing Facebook adverts to promote your job openings, take into consideration connecting your bot to them. It might probably instantly have interaction and even qualify anybody who clicks on one. That manner, you will get extra certified candidates extra simply.
  • Think about different makes use of. Chatbots are nice for recruitment, however can be utilized as soon as staff are employed, too. A Messenger bot may help with onboarding, coaching, and worker retention. Set yours up with FAQs in regards to the worker handbook, for instance. Or, equip it to ship company-wide alerts and reminders about issues like holidays and conferences.

HR bots from Chatfuel customers

Trying for inspiration for your human-resources bot? See how Chatfuel shoppers are utilizing them.

First, try the recruitment bot a Chatfuel person constructed. It’s geared in direction of these wanting for truck driving jobs within the US. It solutions FAQs about openings and the appliance course of, and can search obtainable positions immediately.

“We set this up for recruiters so they do not have to waste time. They will streamline to the highest leads quicker,” says the Social Media Promoting Supervisor of the company that constructed the bot.

recruitment messenger bot
This bot makes the recruitment course of simpler for each events.

The company related the bot to a Facebook advert marketing campaign, and the outcomes have been explosive. As you’ll be able to see within the screenshot under, it helped 1000’s of candidates discover jobs. It saved the corporate a whole lot of hours within the recruitment course of total, too.

recruitment case study
This company constructed an extremely profitable bot for their shopper. The proof is within the numbers!

Trying for extra inspiration? Chat with the HR bots different Chatfuel shoppers have created, like Rosa Recruits and Neh Thit.

Streamline your recruitment course of with a Messenger bot

Busy HR professionals: You’ll be completely happy to know that you could create a easy recruitment chatbot in a day. You received’t want any coding information or different particular abilities to construct an HR bot with Chatfuel, both.  As we like to say, #AnyoneCanBuildABot!

Study to construct a fundamental bot by taking our free Udemy course, or shopping our how-to articles. You’ll be able to even discover a pre-built template on our website to get you began. For those who get caught, we additionally provide an lively Facebook neighborhood and an superior help group.

Prepared to take your enterprise to the subsequent degree?



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